E-mail Marketing is one of the most commonly known online marketing tool used by the companies/business owners for the promotion of their products and services as e-mail marketing is a tool for direct personalized interaction with your customer.
Therefore, many companies use this online marketing tool for sharing information, product updates, new upgradation in the product or services and various other companies news & updates. Even though email marketing carries the potential to target the customers with personalized approach but today it has become a big challenge to run an effective email marketing campaign with a confirm delivery of an email in the customer’s mail box.
The smart e-mail marketing solutions can only be delivered using smart e-mail marketing software
As per the business model, an e-mail marketing campaign is strategize and e-mailers are conceptualized & designed.
After setting up the e-mail marketing campaigns, they are tested before going live.
Finally, the campaigns are set to go live on the targeted user group and subscriber group.
After making the campaigns live they are continuously analyzed and measured in terms of their reach, engagement and bounce ratio.
Once the campaigns are executed completely, detailed strategic reports are generated and sent to the respective client.
Digital India Leader is a sister concern of the ISOLS Group providing the strategic, creative & smart Digital Marketing solutions to various clients of different Industry verticals.
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